MKTG6287. Going-to-market topics include managing value-added resellers and distributors. Exercises skills of project management, teamwork, and client relationship management. After having a top advertising program, we foresaw a shift in marketing communications and founded the IMC degree in the early 1990s. Confronts students with some of the catastrophic results of fascist rhetoric and politics (the Krakow Ghetto and Auschwitz concentration camp). Full-Time. Content is adapted by the faculty depending on the location of the class. The Northeastern University Marketing Association (NUMA) is a dedicated student group that wants to satisfy the interest of those students who wish to incorporate marketing into their lives and future careers. Prerequisite(s): (MKTG2201 with a minimum grade of D- or MKTG2202 with a minimum grade of D- or MKTG2209 with a minimum grade of D- ); (MGSC 1201 with a minimum grade of D- or MGSC2301 with a minimum grade of D- or MATH2280 with a minimum grade of D- or ECON2350 with a minimum grade of D- or MATH3081 with a minimum grade of D- or POLS2400 with a minimum grade of D- or IS3500 with a minimum grade of D- or PSYC2320 with a minimum grade of D- or PHTH2210 with a minimum grade of D- ), MKTG3402. Focuses on the marketing process through the use of case studies simulating actual business settings and marketing challenges. (4 Hours). Protect The Pack Placing Our Experts In Premier Media Outlets. The Senior Marketing Manager will be responsible for managing a portfolio of work within the University marketing team from inception to delivery. (4 Hours). Northeastern University Senior Marketing Manager in the United States makes about $64,498 per year. A copy of the final report prepared by the student is presented to the appropriate Independent Studies Committee. COMM1450. COMM6320. The Digital Marketing Manager will work to drive growth in the generation of new prospective students for the University. Engages the question and practice of what it means to develop and maintain a successful online community. | (4 Hours). Our renowned faculty examine the myriad ways in which marketing transforms and creates relationships among organizations, individuals and societies so that all benefit. Requires each team to develop a formal business plan that includes a market analysis, a budget, and a marketing plan. Introduces the substantive and procedural aspects of marketing strategy and customer markets. Explores the relationships between communication, social identity, and social inclusion. Persuasion and Rhetoric. Analyzes the ways in which power and memory have been deployed and challenged through various rhetorical textsincluding memorials, mass media, performance, and art, among othersin a seminar format. 617.373.2000 Television Studio Production. Explores business-to-business and business-to-customer strategies. Risk Communication. #Black Twitter and Black Digital Culture. Communications, Public Relations & Broadcasting (MBB) 2672 2672: Becca Mitchell . Through canonical works and contemporary case studies, students examine communication, technology, and society in the context of relationships, design, identity, mobility, value, labor, ethics, community, and belonging. Communication and Privacy. Available to students participating in a Dialogue of Civilizations sponsored by the Department of Communication Studies. Engages students in the discovery of varied and culturally diverse texts in the literary genres of poetry, prose, and drama. Seeks to prepare students for careers that utilize consumer insights to inform managerial decisions. 2022-2023 Northeastern University The PDF will include all information unique to this page. Research, Scholarship & Creative Practice. Topics covered include the role of communication in interpersonal attraction, relationship development, relationship maintenance, and relationship dissolution. Introduces voice-over acting techniques for TV commercials, radio, multimedia, and various styles of presentation for both audio and video projects. COMM1000. Northeastern's signature experience-powered learning model has been at the heart of the university for more than a century. Examines business issues associated with the entertainment industry. They will partner closely with agency partners and cross-functional members of the enrollment management team to launch, measure, and optimize campaigns across digital channels that may include search, display, paid social, video, audio, etc. Much of our communication is nonverbal, as it is through our body language that we initiate new relationships (both personal and professional) and communicate anger, frustration, happiness, and grief. Internship in Communication. Designed to prepare communication professionals who appreciate the need for responsible advocacy when responding to crises. This role is integral in the launch of programs for all assigned colleges. . Research in Communication Studies. Principles of Organizational Communication. Introduces the principles and skills of effective argument. (4 Hours). Addresses performance as a cultural and communicative process that enables us to constitute our identities and our lives. Offers students an opportunity to understand and articulate individual values, assumptions, and paradigms regarding sexuality and how these fit into current research and theory (as demonstrated through in-class discussions, activities, and the opinion paper assignment). Also covers strategy and tactics that can be developed and communicated, with accountability in mind. COMM1600. Having conversations with others is among the things that humans do most. Discusses how to formulate and evaluate your own theory-based hypotheses on the influence of media in American democracy. Students participate in activities designed to develop knowledge and skills necessary to successfully analyze and address ethical and interpersonal communication issues. (4 Hours). Tons of great salary information on Indeed.com (4 Hours). Covers brand marketing and positioning, sports marketing research, event sponsorship and promotion, social media, public relations and community outreach, and controversial issues in sports. Emphasizes families of color, families with LGBTQ members, and solo parent families. Prerequisite(s): MKTG3401 (may be taken concurrently) with a minimum grade of D-, MKTG4512. International Marketing. Studies methods that may range from close textual analysis to deconstruction to theories of performance. Introduces the terms and concepts of nonlinear editing as well as the technical/creative aspects of postproduction. Focuses on the marketing research process and the analysis of data using software applications. One dozen award-winning media industry guest speakers deliver lectures on the vital topics reshaping the entertainment landscape. (3 Hours). As a capstone course, the course also provides a transition for students from the role of receptive learners to independent researchers who can identify, answer, and defend research questions at the intersection of rhetorical theory and its neighbors (theories of argumentation, humor, style, politeness, courtship, and the like). Social movements considered may include immigration protests, AIDS activism, environmental advocacy, disability movements, racial justice, and feminism. (3 Hours). Learn Global and Intercultural Communication skills while earning your way to GEO's first Digital Badge . (4 Hours). Rapidly emerging new digital ecosystems, platforms, products, and services have been fundamentally transforming business practices and market landscapes in almost every industry. Students apply course topics to their organizations and analyze real company customer satisfaction data to provide managerial insights for a decision maker. (4 Hours). Challenges students to consider privacy as a legal, technical, socioeconomic, and cultural artifact. Introduction to Communication Studies. Focuses on in-depth project in which a student conducts research or produces a product related to the students major field. Special Topics in Communication Studies. Northeastern University Offers students an opportunity to gain experience in the marketing research process, while working on a client-based project. Students receive instruction from award-winning research and teaching faculty who share their knowledge to help empower the next generation of marketing leaders. Uses social and digital media to examine questions about contemporary topics and the histories that contribute to them. (4 Hours). Emphasizes the importance of being able to negotiate cultural differences and of understanding intercultural contact in societies and institutions. TTY 617.373.3768 COMM2991. As consumers of these images, and especially as communication scholars, we need to think critically about these visual materials and how they shape our perceptions of ourselves and the world around us. Areas of study include play-by-play announcing, interviewing, reporting, writing, and anchoring. Students are expected to have a working knowledge of digital video equipment and Macintosh computer skills. Examines communication and inclusion in the contexts of gender, race, sexual identity, social class, ability, and age. People. (4 Hours). Explore Our Degrees Gather Here. Production Capstone. Northeastern University. Other topics include group dynamics, family, learning, personality, and emotions and their impact on the business world. Includes professional accounting students. COMM2304 and WMNS2304 are cross-listed. Addresses central questions of human rights communication.The establishment and recognition of basic, universal human rights lead to a number of fascinating and important communicative problems. Also examines contemporary issues in marketing that can affect organizational success. The chart below is just one example of a four year plan at CAMD. Focuses on marketing analysis and planning. No previous experience in data analysis or programming required. Considers the planning, implementation, and evaluation of marketing efforts in consumer and business-to-business companies, in services and goods companies, and in for-profit and nonprofit organizations. Prerequisite(s): MKTG2201 with a minimum grade of D- or MKTG2209 with a minimum grade of D-, MKTG4604. Continues to discuss informal logic and modern argumentation theory, including argumentative reconstruction, argument structures, argument schemes and critical questions, as well as informal fallacies. Culminates in a final project, in which small groups of students complete an episodic show that will be judged by a panel of professional television writers. Offers special topics in marketing. NSU is where success begins. Incorporating the case method, research into the latest communication trends, interactive learning formats, and experiential learning opportunities, this program addresses complex communication challengesproviding students with a distinct advantage in today's competitive marketplace. Brand & Creative Murphy Gilson murphyuw@uw.edu. 12,000 s/f Marketing and Communications Department open work space on 5 th floor at Northeastern Crossing. Also examines changing marketing practices and roles for businesses as firms and institutions become more socially responsible and ethically aware. COMM2912. Integrates students experiences in cooperative education with classroom concepts and theories. Examines the latest trends in digital marketing, such as mobile marketing, and how the mobile platform can be used for branding purposes and to enhance customer relationships. (4 Hours). The marketing concentration is available to students taking the BSBA or BSIB degree within the DAmore-McKim School of Business and in most DAmore-McKim combined majors . . Offers students the opportunity to gain hands-on experience in the communications industry. Marketing Management. Emergency Information (4 Hours). Develops and refines skills in the art of sportscasting. Jennifer Zehnder | Director of Communications and Marketing. Topics include the evolution of organizational communication, communication networks, information management, and communication climate. Attribute(s): NUpath Ethical Reasoning, NUpath Societies/Institutions, MKTG2602. Northeastern University. Focuses on defining, designing, and solving marketing problems through data analysis and experimental design. Allows students who have received approval to undertake independent study in lieu of any course required in the various concentrations. (1 Hour). Free Speech: Law and Practice. (4 Hours). Exposes students to cutting-edge research in quantitative marketing to help them define and advance their interdisciplinary research interests. Studies one of the key techniques of the fascist movements of the 20th century, rhetoric, in all of its facets: from propaganda leaflets, organized rallies, and prepared speeches, to objects of visual and multimodal rhetoric. Business-to-business (B2B) marketing involves selling products and services to organizations (e.g., for-profit firms, government agencies, and institutions) and focuses on deeply contextual relationship development to effectively attract, develop, and retain business customers. Topics covered range from the philosophy of freedom to historical legal cases about free speech and the press to political correctness and the repression of dissent. The Associate Director of Marketing and Communications works closely with other units in the Chancellor's Office and throughout the university, such as External Affairs and Enrollment Management . Offers students an opportunity to be able to reflect on and assess ones own competence in communication and how ones communication affects ones quality of life and to respectfully consider the ethical complexities of quality-of-life issues in both organizational and interpersonal settings. It combines world-class academics with professional practice, allowing you to acquire relevant, real-world skills you can immediately put into action in your current workplace. Readings, cases, discussions, lectures, guest speakers, student reports, and exercises on the World Wide Web are all utilized. Full-Time. Integrates into this analysis how different institutions and interpersonal situations affect our understanding of gender roles. (3 Hours). Offers students an opportunity to learn how to implement such approaches in practice. have in conveying meaning and constructing and negotiating interpersonal relationships. MKTG2201. (4 Hours). Explores various topics as they relate to health communication including interpersonal aspects, cultural issues, and political complexities of health. Develops skill in marketing decision making, critical analysis, and communication. Marketing Research. (4 Hours). (4 Hours). COMM3912. Creating Customer Value through Artificial Intelligence. Ethical issues in persuasion are addressed throughout the course. Also examines how marketing research is conducted for technological innovations and ethical concerns that arise with technology usage, such as privacy and security issues, identity theft, and the role of trust in digital marketing. (3 Hours). COMM3330. Successful completion of this course enables one to recall, compare, and give examples of key concepts and theories in popular communication; understand how the popular shapes and is shaped by its people; understand the historical context of a popular genre; critically analyze a genre with respect to social, economic, and political values and events; and demonstrate proficiency in communicating one's analyses. (4 Hours), COMM6631. Offers students an opportunity to develop frameworks and conceptual tools for understanding the intersection of sport and politics through the lens of communication studies. Customer-Centric Research Methods for Marketing. Provides an overview of the new-product-development process, with an emphasis on customer involvement in this process. Attribute(s): NUpath Ethical Reasoning, NUpath Formal/Quant Reasoning, NUpath Writing Intensive. (4 Hours). Attribute(s): NUpath Interpreting Culture, NUpath Societies/Institutions, COMM1331. Topics covered include compositing, matte painting, multiplane animation, explosions, smoke, three-dimensional lighting, particle emitters, chroma keying, motion graphics, video tracking, and more. The dark side perspective acknowledges that while relationships are often a source of joy and satisfaction, they can also elicit feelings of uncertainty, frustration, and pain. (4 Hours). Explores both theories of conflict and potential strategies for more effectively managing conflict in a variety of contexts, that is, interpersonal relationships, organizational settings, and broader societal contexts. The number of full-time new students at Northeastern last fall jumped to 516, and the university plans to expand the curriculum, with a nursing major and a doctorate program under development. Focuses on communication within the context of close relationships. Through a series of discussions, screenings, homework writing assignments, and in-class writing workshops, offers students an opportunity to gain the skills to produce commercially viable content. Digital Editing for TV. Students apply persuasive principles, effective question-asking strategies, and business communication topics while participating in multiple forms of interviews, including informational, persuasive, and employment contexts. fresh market rosemary sea salt bread, 4lifers emoji copy and paste,